About Proper Pizza
We’re not just building a pizza brand — we’re shaping a culture. One slice, one city, one dream at a time.
Our Origin Story
Proper Pizza was born in 2002 with a simple mission: make pizza exciting again. Not just tasty — but creative, consistent, and loved everywhere. Since our first store fired up its oven, we’ve grown into a global franchise rooted in flavor, passion, and innovation.
In 2008, we sold our first franchise. That step transformed us from a local gem to an international movement. Today, we’re expanding fast — but still grounded in the values that started it all.
What We Stand For
We believe great pizza is only the beginning. Our success is built on relationships, reliability, and results. We support our franchisees with a complete system that adapts to their market and maximizes their potential — while always keeping the customer at the center.
🍕 Integrity
We operate with transparency and trust. No shortcuts, no gimmicks — just consistent, reliable quality.
🌟 Quality
Our ingredients are top-tier. Our methods are handcrafted. Our flavors speak for themselves.
🤝 Customer-Centric
From the first bite to the last impression — we’re here to surprise, delight, and serve with care.
🚀 Continuous Improvement
We grow through innovation. We evolve through feedback. We improve every single day.
Our Internal Culture
We’re a team of quick-witted, hardworking, curious minds. We listen to ideas. We embrace change. And we believe fun and business can go hand in hand — just like tomato and mozzarella.
“Our brand reflects our culture. It’s not just what we make — it’s how we work together that makes us Proper.”
— Proper Pizza Brand Book
Contact Us
We’d love to hear from you. Whether you’re interested in franchising or just have a question, drop us a message and we’ll get back to you shortly.